Mohegan Digital names Guy Greene as VP of online marketing
Mohegan Digital’s products include MoheganSunCasino.com in Connecticut.
US.- Mohegan Gaming & Entertainment has named Guy Greene as vice president of online marketing for its igaming division, Mohegan Digital. Mohegan Digital’s online gaming products include MoheganSunCasino.com in Connecticut and PlayFallsViewCasino.com in Ontario, Canada.
Greene will lead new product launches, assist in CRM growth, and oversee promotion and incentive programmes. He previously served as the director of loyalty digital marketing for Mohegan, where he was involved in merging the brand’s Momentum loyalty programme to its igaming platforms. Greene started its career at Mohegan Sun when it opened in 1996 as player’s club manager. He would soon be promoted to director-level marketing positions before being named the strategic account and programme director for marketing and advertising, where he remained until 2020.
Rich Roberts, president of Mohegan Digital, said: “Guy Greene has a wealth of Marketing knowledge and experience in the gaming industry and Mohegan is thrilled to have him lead our Online Marketing team. Our iGaming business has seen tremendous success and to carry that success forward, and to further evolve and meet new demands in this fast-growing industry, a proven leader like Greene will be vital.”
In March, Mohegan announced the promotion of Cody Chapman to public relations (PR) director and Charisse Huff as PR manager. Chapman and Huff assist on external communication strategies and oversee media relations for Mohegan Sun and other Mohegan properties, with a focus on the Northeast.
