Bally’s starts campaign for Virginia casino
Bally’s hopes to show citizens the benefits of what its proposed casino could bring to the city of Richmond.
US.- Casino operator Bally’s Corporation has launched a campaign in the hope of generating support for a casino project in Richmond, Virginia.
The “Bally’s for RVA” campaign aims to demonstrate how its proposed casino could contribute to the city by creating 4,300 construction jobs and 2,000 permanent positions, and attracting 3.7m visitors a year to Richmond.
The operator will also plug the $100m upfront payment it will make to the city as well as the $5.3bn the site is projected to generate over 10 years.
The campaign will mention that certain locally renowned figures will hold interests in the business.
The Lanier family will hold a small stake in the project and provide construction and development services. NFL Hall of Gamer Darrell Green and Warren Thompson will also hold minority stakes.
Bally’s chief executive, George Papanier, said “Our community-first policy is a fundamental element of who we are as a company. Within each locality where we operate, we build strong, lasting partnerships with residents and businesses.”
The City of Richmond is expected to decide between several proposals for its potential casino in June in order to put its choice to the citizens in a referendum in November.
