AGames redesigns its logo

The new logo represents brand-new gaming products by AGames and symbolises uniqueness and gamification.

UK.- Innovative slot game developer AGames decided to start the year with a fresh new look and performed the full redesign of its logotype. The new logo meets all the requirements of modern branding and also has a deep symbolic meaning.

Being a part of BOSS. Gaming solutions, AGames is now being presented as an independent product. The AGames team will exhibit on ICE London 2019 with its own stand and present the latest gaming achievement, the exciting “Angels vs Demons” slot game.

With its slogan of “Unique Gamegination”, AGames claim its gaming products to be truly original. The symbol of the fire was chosen to reflect the everlasting relevance of the company’s products and its alignment with iGaming trends. 

AGames’ fire, though, isn’t red and aggressive. Instead, it burns with soft blue, the colour of the skies, and symbolises the uniqueness and gamification. 

“We had to spend some time playing with colours in order to conform to the new cool graphic of slots by AGames, and also chose the most recognizable form of the logo itself,” said Hanna Danchenko, the lead designer from BOSS. Gaming solutions. “We hope that the logo redesign will bring AGames a better brand awareness and a stronger visual identification.”

Although slot games by AGames have achieved a higher level of excellence, the old logo lacked trendiness and failed to live up to the visual appeal of modern games. It was, moreover, extremely conservative and couldn’t survive the scalability in the future.  

The new logo was chosen in accordance with the trend compilation of 2019 by the world’s leading branding agencies, and it’s modern enough to represent brand-new gaming products by AGames.