Reflex Gaming’s report on ICE 2016
“Over the last two years we have sharpened our focus on creating digital games which have both complemented our historic business model and helped us to grow into new areas.”
UK.- ICE Totally Gaming caused big impact on Reflex Gaming production as the company was able to expand its name all over the world’s industry. The event held in ExCel, London, February 2 to 4, was an excellent opportunity for Reflex to show the technology it supplies for land-based casinos in the UK, as well as the new proposals to succeed in the mobile gambling business.
The British company also took advantage of the trade show to release a data collected by “Reflex Census” about gaming clients’ behaviour in order to improve and customise the services. The information was studied by one of the biggest body of research in the field, and it shows the attitudes and motivations of 6,130 social gamers.
“I am delighted to confirm that ICE enabled us to engage with exactly the right audience of decision makers and influencers as we plan the next exciting stage in the Reflex journey which began with the launch of the business 12 years ago,” expressed Quentin Stott, Managing Director of the company. And he concluded: “We went to what is the world’s biggest and most influential gaming exhibition, in order to demonstrate how we are successfully harnessing a skill set developed in traditional bricks and mortar gaming and applying it to higher stake and prize sectors in the digital space.”