PGA Tour joins Coalition for Responsible Sports Betting Advertising
PGA Tour has also renewed its position within the Leadership Circle of the National Council on Problem Gambling (NCPG).
US.- The PGA Tour has announced it has joined the Coalition for Responsible Sports Betting Advertising while also renewing its position in the Leadership Circle of the National Council on Problem Gambling (NCPG).
Media entities and sports leagues formed the Coalition for Responsible Sports Betting Advertising in 2023. Members of the voluntary association include the National Football League, Major League Baseball, Major League Soccer, Nascar, National Basketball Association, Women’s National Basketball Association, National Hockey League, NBCUniversal and Fox.
The body aims to implement and maintain consumer protection policies consistent with the following principles: sports betting should be marketed only to adults of legal betting age, advertising should not promote irresponsible or excessive gambling or degrade the consumer experience and should not be misleading and should be in good taste, and publishers should have appropriate internal reviews of sports betting advertising and should review consumer complaints.
In renewing its Leadership Circle position within NCPG, the PGA Tour will continue to support the national advocate that seeks to minimise the economic and social costs associated with gambling addiction. The Tour will once again roll out a cross-platform marketing campaign in support of the NCPG’s Problem Gambling Awareness Month in March.
Scott Warfield, PGA Tour vice president of Gaming, said: “With the proliferation of sports betting in the United States, the PGA TOUR remains committed to establishing a safe and healthy marketplace for consumers. The TOUR is proud to stand alongside its fellow sports leagues and network partners on the coalition, as well as with our colleagues at NCPG, in our continued mission to educate fans on the merits of gambling responsibly and the resources available to address problem gambling issues.”
Keith Whyte, executive director of the National Council on Problem Gambling, added: “The PGA TOUR’s continuous investment in responsible gambling and problem gambling education initiatives exemplifies its leadership in navigating the evolving landscape of legalized sports betting with integrity and responsibility.”
