100% rise in ‘online casino’ internet searches in NA

A sharp rise has been detected in 'online casino' searches in North America.
A sharp rise has been detected in 'online casino' searches in North America.

Casino closures and the global sports blackout have led to a spike in US players searching for online casino sites.

US.- There has been a 100 per cent rise in ‘online casino’ internet searches in North America since the spread of Coronavirus hit the region.

Research conducted by BonusFinder.com revealed that due to land-based casinos close and live sport in total blackout, many users are flocking to online casinos.

Research was collated via Google Trends from February to the end of March this year. It revealed a sharp spike in players searching for ‘online casino’.

According to the research, the biggest spike came on March 12th when US players searched for ‘online casino’ more than ‘sports betting’. These numbers then doubled in the following two weeks.

BonusFinder.com managing director, Fintan Costello, said: “The five states that have opened iGaming are seeing month-on-month revenue rises with New Jersey leading the way.”

“It has a robust and responsible framework in place to protect players and has shown that online and offline casinos can operate together within the same territory and consistently generate very healthy returns.”

“This is a wake-up call for the 12 states that have already established an online sports betting regime.

“They should take note of the enormous interest in online casino from players and use this momentum to legislate iGaming before we start seeing players turning to unlicensed, offshore sites and the black market.

“The demand will only continue to increase as this unprecedented situation continues, therefore now is the time to focus on providing best-in-class, regulated real-money online casino games that players can enjoy responsibly and that can also help state governments make up revenue shortfalls.”

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