Casino Marketing Forum 2016 starts today
The much anticipated Casino Marketing Forum 2016 kicks off today at Emperors Palace in Johannesburg.
South Africa.- The Casino Marketing Forum 2016 (CMF) promises to inspire and equip casino marketers and leaders with new ideas and new approaches to their marketing and digital challenges and to facilitate collaboration with some of the smartest minds in the field.
The Forum presents a new interactive event format with specifically designed sessions focused on power conversations and carefully moderated themes. CMF starts off with an Ice Breaker session to get attendees to know each other, and then features a World Café, Panel Discussion and Challenge Your Peers session, all designed to unlock the collective knowledge of the audience.
The first day of the forum top South African and international industry speakers in marketing and media, digital and legislation will share their insights. The speaker panel will be on hand to inform and provide advice to casino marketing executives as well as answering questions and interacting with the public.
From casino promotions to brand strategy, big data and deep-dive analytics, to affiliate marketing, content strategies, marketing automation, mobile and the programmatic revolution and attracting millennials, delegates will learn which trends, tools and strategies are needed to master their craft and execute it flawlessly.
The speaker panel of marketing and industry professionals includes: Madelein-Joy Özok, Sun International; Arjan Korstjens, Totally Gaming Academy; GS Jackson, Biscovery Hong Kong; Edward Lalumbe, Gauteng Gambling Board; Laiza Zikala, Media Shop; Rajesh Dullabh, Tsogo Sun; Sarina de Beer, Ask Africa; Nic van den Bergh, NMP Agency; Sibongile Simelane-Quntana, SARGF; Sarah Buerger, Michalsons; Crispian Brown, New Media Publishing; Jon Hoehler, Associate Director at Digidata; Marc Samouilhan, New Media Logic; Ivan Zaltsman, World Sports Betting; and Joan Alcorn, TJ Gaming Consultants.
