(Exclusive interview).- BetConstruct talked with Focus Gaming News about the iGB Live! that took place last month in Amsterdam.
iGB Live!, one of the most important events for the online gambling industry, took place last month at the RAI Amsterdam, in the Netherlands. The event, which offers endless opportunities to meet and build the network across the industry and beyond, featured the presence of the biggest operators of the industry. Naturally, BetConstruct was one of the operators exhibiting its impressive array of products and services.
Executives of the company talked to Focus Gaming News in an exclusive interview after the event, and detailed how iGB Live! helps them improve their offering, as well as how the networking opportunities are perfect for operators.
What does a show like iGB Live mean for a leading company like BetConstruct?
iGB Live is an ideal networking and sharing platform for iGaming enthusiasts and operators coming from so many countries and backgrounds. And for BetConstruct it is an opportunity to open new doors in online casinos, sports betting and data. However, giving the freedom of choice and a chance to stand out in a saturated market is the most important point that we stress at every single expo we attend. BetConstruct offers a whole world of opportunities and in-house built and developed solutions which bring this idea to life. We do not dictate any rules or set boundaries for our partners, but help them unveil their potential with our solutions and custom requests instead.
What was the public’s feedback to your display?
During the two days of iGB Live our stand was never empty especially since BetConstruct made a breakthrough announcement on the day before the expo. We had a special evening organised for our partners to celebrate the second anniversary of our SpringBME platform in Krasnapolsky Hotel. And it wouldn’t be a celebration without a surprise. On July 16 we showed the beta version of our gaming and betting assistant Hoory for the first time. On the next day, everybody was testing the solution on mobile devices at BetConstruct’s stand. This year as always we succeeded to impress the audience.
We do not dictate any rules or set boundaries for our partners, but help them unveil their potential with our solutions and custom requests instead.
Hoory is yet another step forward in the ever-growing online gaming industry what does it mean to show it at iGB Live? Does it improve its reach as potential partners get to see it?
When our partners, both current and future, and our peers visit BetConstruct’s stand they expect to see something new. For the third year in a row, BetConstruct unveils fresh concepts in Amsterdam. So, we can say that by delivering innovation in a most unexpected way at iGB Live, we formed some kind of an unspoken custom and developed a well-earned reputation as one of the industry’s most forward-thinking companies. Although we showed the beta version of Hoory, we believe that it was the right time and right place to do so.
Which products performed best besides Hoory?
The flagship product of BetConstruct is Sportsbook which recently won EGR’s B2B award for its mobile version. Backed with its CRM and AI-powered risk management tool, our Sportsbook is fairly among the best sports betting offerings on the market. And as we talk, our technology continues to evolve and improve in order to deliver the best possible experience for both operators and players. Casino Suite isn’t lagging behind. Our slot games catalogue is the widest on the market with 5,000+ games and more coming up. Our unique Blast game is becoming very popular and the gaming content of our Live Casino in 6+ languages has a few more updates planned for this summer. It goes without saying that we had a chance to talk about the software with our visitors and show how it works on a variety of devices right at BetConstruct’s stand.
Our technology continues to evolve and improve in order to deliver the best possible experience for both operators and players.
What’s your assessment on the current state of the iGaming industry in Europe?
When it comes to Europe, we’re talking about operating in 40+ countries where regulations vary from state to state. Online gaming has matured in the region but there’s still a way to grow. Unlike jurisdictions, which are already taking more confident steps towards liberalized regulation, some other countries still hang back by keeping the markets closed and losing certain economic opportunities. Currently, there is an imbalance between player demand and operator supply, while the upcoming updated regulations could change the situation towards increased regulated offer and improved player protection versus offshore operations. At the same time, liberalized markets boost B2B providers opportunities to offer the entertainment and social interaction that is in demand all over the region.