A 4 percent increase in attendance expected at ICE

As the year before, this edition of the international show stepped up its number of visitor registration.

UK.- The gathering of world-leading innovators comprising the casino, betting, bingo, lottery, mobile, online and street sectors is trendsetting an attendance jump from 4 percent to 4 percent each year. The organisers released the data last week and it applied to the period up to and including 14 January, so ICE 2016 is still counting on more registrations to the event that is set for 2 to 4 February in ExCel, London.

Coordinators of the exhibition remind the industry that a pre-register does not mean the official permission to attend, due to a range of factors. But they are glad because the number of public interested in the event is growing. While the pre-registration corresponds to all over the world, the majority comes from Germany and North America. All who can enter to the show would be able to learn about the gaming industry by first hand; the conferences, showcases, seminars and networking are focused on improving the function of the whole industry.

“There can be no doubt the ICE proposition is a compelling one, comprising 510 of the world’s most innovative companies, an eight strong Conference programme which opens with the International Casino Conference on 1st February and the free to attend ICE Seminars which include sessions dedicated to US Tribal Gaming, Millennials, Affiliates as well as individual briefings on gaming in India, Latin America and sports betting in Africa,” concluded Jo Mayer, ICE Marketing Director.