The sports betting and DFS company DraftKings has partnered with Wild Rose to offer its services at Iowa casinos.
US.- DraftKings and Wild Rose Entertainment announced on Thursday that they reached a partnership to offer sports betting at three Iowa casinos operated by the latter. The deal establishes DraftKings as the Wild Rose retail and mobile partner that will be in charge of accepting and processing bets on sporting events.
The Iowa Racing and Gaming Commission approved the applications and documentation from DraftKings and Wild Rose yesterday. The approval means that the companies can proceed with their partnership agreement to operate in Clinton, Emmetsburg and Jefferson.
“Sports betting is the most energising change in Iowa gaming since the slot machine,” said Tom Timmons, President and Chief Operating Officer of Wild Rose. “We couldn’t be more excited to be the first Iowa casino company to partner with DraftKings, which we view as the most recognisable name in sports gaming.”
“DraftKings is thrilled to work with Wild Rose to bring our online sportsbook product to sports fans in Iowa,” said Matt Kalish, Chief Revenue Officer and co-founder of DraftKings. “We look forward to fueling fans’ passion and competitive spirit while building on the success we’ve seen in the other states we serve.”
The rules approved by the local regulator require gamblers to go to the casino to register for mobile sports betting. After January 1, 2021, they will be able to sign up outside the facilities.
Moreover, the casinos are not eligible to offer bets on sporting events from colleges and schools.
DraftKings and Kambi sign contract extension
Kambi, a leading global sports betting provider, and DraftKings Inc., the sports-tech and media entertainment company, have signed a multi-state contract extension.
The expansion agreement includes terms for the Kambi-DraftKings partnership that will expand into eight additional states; Colorado, Indiana, Iowa, Maine, New York, Pennsylvania, Tennessee and West Virginia.
The terms of the deal therefore secure Kambi’s current revenues in New Jersey while also providing the opportunity to generate incremental revenues as and when the partnership enters the additional jurisdictions.