Operators aim to attract Beijing tourism to Macau

The campaign will coincide with Beijing's celebrations of its Unesco heritage status.
The campaign will coincide with Beijing's celebrations of its Unesco heritage status.

The six major casinos will participate in an MGTO campaign to attract visitors from the Chinese capital.

Macau.- The six major casino operators in Macau will take part in a campaign promoted by the Macao Government Tourism Office’s (MGTO) to attract tourists from Beijing.

The individual visit scheme (IVS) for all of mainland China is set to begin on September 23 provided there are no major spikes in Covid-19 cases.

Beijing has this week allowed flights from eight countries considered low risk to begin flying to the city’s international airport after five months with no international operations.

Under intense Covid-19 safety rules, planes from Thailand, Cambodia, Pakistan, Greece, Denmark, Austria, Sweden and Canada can now land at Beijing Capital International.

Analysts expect visitation to Macau from the Chinese capital will increase in September.

TDM Radio reported that Macau authorities will launch a campaign to coincide with celebrations marking the 15-year anniversary of Beijing’s historic centre gaining Unesco world heritage status.

Events are planned for the second half of September on the pedestrian street Wangfujing.

So far, with only Zhuhai and Guangdong province have resumed IVS visas. Visitation to Macau has increased only up to 10,000 entries per day.

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