(Exclusive interview).- BetConstruct assessed its performance in the Latin American market.
BetConstruct, one of the most well-known betting companies worldwide, participated in last month’s gaming event for the Latin American industry, FADJA 2017 in Colombia. Anna Shahbazyan, regional director of the company, shared to Focus Gaming News the company’s assessment about the importance of regulating soon the local industry and the business strategies to boost the markets.
What is BetConstruct’s general assessment on FADJA event and the Latin-American market?
The LATAM market is still developing and growing. It is in fact one of the most interesting in the world and especially for us. With the recent legislation changes, FADJA event became an amazing opportunity for a lot of new companies to enter the online business.
Colombia is the only market that has regulated the iGaming industry, how did BetConstruct feel the development of the sector? Do you consider that other countries should follow the example?
Colombia now has a regulated market, which is a great example for many countries. We believe that in the course of time the law will further improve to help both the government and the operators.
Which are the most relevant markets in the region and the biggest challenges for the company?
Currently we have our presence in Brazil, Mexico, Argentina, Peru and Colombia. The biggest challenge for us will be legislation related. And definitely, we will work to continue gaining our partners’ trust.
How is the company planning to reinforce the benefits in the local market?
The main goal for us is to continue using resources in every country. We are growing rapidly in the region and for us it is important to show the variety of our products and services that make BetConstruct different from other companies.
Has BetConstruct received positive feedback from potential partners in Latin America?
Most of our feedback in the region has been very positive, the number of our partners and clients grows and that is one of the reasons why we have become market leaders in a very short time.