The UK Gambling Commission announced that licensees will be required to prevent their advertisements appearing on sites that provide unauthorised access to copyrighted content.
UK.- Following a consultation with stakeholder, the Gambling Commission has announced a new licensing condition for operators. Starting this autumn, licensees will be required to prevent their advertisements appearing on sites that provide unauthorised access to copyrighted content.
A few months ago, Bet365, Coral and Sky Bet in the UK were called out over the practice. As a result of these practices, the new licensing condition will require licensees to ensure that their marketing does not appear on pirate sites. The commission’s announcement makes it now clear that if UK gambling operators want to keep their licenses clean, they will have to ensure there is no repeat of these mistakes.
“Although adverts placed on such websites are not criminal in themselves, they contribute to funding the websites, and are therefore associating gambling with crime. They also frequently appear next to other adverts and links containing malware or viruses,” explained the Gambling Commission.