UK betting shops grow market yield
While the iGaming sector drove GGY results in the UK, land-based wagering was the second largest vertical.
UK.- Betting shops in the UK helped the land-based industry position itself as the second-largest vertical in terms of gross gaming yield (GGY). The results come even as the segment reported a 4.1% decline.
As the UK Gambling Commission revealed in its latest financial report, betting shops accounted for £3.1 million of the total, and gaming machines accounted for £1.8 billion of the £3.3 billion. Fixed odds betting terminals (FOBTs) accounted for 96.1% of the figure, but the impressive results are set to decline next year when the maximum stake gets cut to £2.
The National Lottery accounted for £3 billion of the total market GGY and reported £3.9 billion paid in prizes over the 12 month period ended March 31, 2018, and a contribution of £1.5 billion to good causes.
Moreover, the land-based casino market experienced a 2.4% increase in GGY to £1.2 billion across the 152 casinos located in England, Wales and Scotland. Rank Group and Genting UK dominated the market as they operated 72% of all venues.