Sportsbet closes a partnership with Supercopa do Brasil

Sportsbet closes a partnership with Supercopa do Brasil will be present in the decision between Flamengo and Palmeiras next Sunday, in Brasilia.

Press release.- What happens when you get last year’s winner of the Campeonato Brasileiro and place it face to face with the champion of the previous edition of the Copa do Brasil? It’s the Supercopa do Brasil, which this year is heading for its second edition in the century, putting Flamengo and Palmeiras not only in the dispute for the trophy but also for the prize of 5 million Reais awarded to the winning team.

Mark on your calendar: it will be tomorrow, Sunday 11, at the Mané Garrincha Stadium, in Brasilia, at 11 am (GMT-3). And has already secured its space as a partner in the competition.

The main cryptocurrency betting site in the world is not only a sponsor of the Copa do Brasil, but also of Flamengo, one of the finalists present in the dispute.

Now, “io”, as it is called by its customers, will be an advertiser with specific properties for this match – such as rugs – divulging the brand next to the goalposts and a minute count on the led banners that, in total throughout the decision, should get 15 minutes of an exhibition for a match that will be broadcast on open TV (Rede Globo) and closed TV (SporTV).

Justin Le Brocque, Head of Marketing for admits that the occasion brings together several situations that the brand itself believes. “This is an opportunity where we have unique elements, first because we have Flamengo in the competition, which is already a team that we have been supporting since 2019 in a partnership full of successes.

“It still has the matter of being a decision. Playing for a trophy is always something that everyone really wants and we will be happy to play together in that match. Being present, activating and creating attractions for customers is what moves us” he said.

Le Brocque’s phrase explains the movement that the brand has prepared for its users on the website’s platform. In addition to the normal in-game bets, three new special markets have been created for the customer to make their own lucky bets:

  • Who will be the champion of the Supercopa do Brasil?
    • Palmeiras
    • Flamengo
  • Will the decision be on penalties?
    • Yes
  • Will the referee visit the VAR’s booth during the match?
    • Yes

Bets can be placed until the start of the match and are already available to customers at this link.

This is another activation of searching to innovate in the Brazilian market. In addition to numerous promotions aimed at fans here in Brazil, the brand already has other activations in the country, such as sponsorship of Flamengo, Imperial CS: GO, and presents former five-time world champion Denílson as its official ambassador in Brazil.

Globally, the betting site has its name on Watford and Southampton’s jersey in addition to being a betting partner for Arsenal, all of the teams of traditional English football.