Pariplay signs distribution deal with BetMGM in New Jersey and Michigan
The provider will offer its content in the two states with the potential to expand into other markets.
US.- Pariplay, the aggregator and content provider division from Aspire Global, has entered into a distribution agreement with US betting and gaming operator BetMGM. Pariplay will offer its proprietary games and aggregated third-party content to BetMGM’s players in New Jersey and Michigan, with the potential to expand into other live markets in the future.
The company stated that the partnership is a “strategically important step toward the long-term goal of becoming a leading content supplier in North America,” where it has recently signed several deals to offer content from its Fusion platform.
Andrew Maclean, VP of sales at Pariplay, said: “Our momentum in the US market is showing no signs of slowing down and we are thrilled to partner with BetMGM to continue that progress. We look forward to working together to further boost our presence in the exciting North American markets.”
Matthew Sunderland, VP of gaming at BetMGM, added: “Pariplay offers an abundance of well-liked content. Through this partnership, BetMGM will add to its world-class gaming experience through titles that will engage and entertain our players.”