Major League Baseball selects Sportradar to transform player talent scouting for all 30 clubs

The Synergy Coaching and Scouting solution is uniquely positioned to address the player evaluation needs of MLB.
The Synergy Coaching and Scouting solution is uniquely positioned to address the player evaluation needs of MLB.

Under the agreement, MLB and its 30 Clubs will gain access to an unprecedented depth of player analysis and insights with event coverage expanding significantly.

Press release.- Sportradar today (November 22) announced a multiyear agreement with Major League Baseball (MLB) to offer unparalleled sports performance analysis of amateur baseball prospects, through its Synergy Coaching and Scouting solution, to the league and its 30 Clubs. According to Sportradar, this new partnership will “revolutionise player talent scouting through its advanced, proprietary technology and highlights Sportradar’s commitment to delivering innovative and game-changing solutions to the league.”

Under the agreement, MLB and its 30 Clubs will gain access to an unprecedented depth of player analysis and insights with event coverage expanding significantly, from 3,300 to more than 20,000 games – an over 600 per cent increase. This includes college, international, professional partner leagues and leading amateur leagues, such as the MLB Draft League, the Appalachian  League and MLB Develops events, and, for the first time, top high school events. 

The Synergy Coaching and Scouting solution is uniquely positioned to address the player evaluation needs of MLB as it leverages Sportradar’s expertise in ingesting and transforming millions of data points from video into detailed metrics, actionable insights and dynamic visualizations. This, combined with Sportradar’s AI-powered sports performance technology, enables Synergy to provide unparalleled, in-depth analysis of every player, play and game situation and equips MLB and Club scouts with the information and insights they need to streamline the evaluation process, guide draft decisions and support the development of future  MLB players. 

Eduard Blonk, chief commercial officer of Sportradar, said: “Sportradar’s cutting-edge technology, alongside our reputation as a trusted partner to leading  US sports leagues, is driving the transformation of sports performance analysis.

“Through Synergy we are pleased that we are expanding our relationship with MLB, equipping them with the deep data and insights they need to identify the next generation of players. We are eager to continue bringing innovative  solutions to MLB.”  

John D’Angelo, MLB’s Sr. vice president of Amateur and Medical Operations, added: “We are excited to expand our relationship with Sportradar and ensure equal access to the  Synergy video and data services for all 30 MLB Clubs. This platform has become a key resource for Clubs in the domestic and international scouting process and we look forward to continuing our work with Sportradar in the coming years.”

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