France’s PMU to launch a new solution by OpenBet

Thanks to OpenBet solution, France’s Pari-Mutuel Urbain will be able to roll out sportsbook microsites and gain greater control over its website front-end.

France.- France’s Pari-Mutuel Urbain (PMU) will be able to roll out sportsbook microsites and gain greater control over its website front-end thanks to the launch of a new solution created by OpenBet. The supplier will launch its SiteBuilder solution for PMU, giving the operator greater flexibility to customise and enhance its offering.

According to OpenBet the product is a collaboration tool, which offers quick-to-market front-end solutions in a safe development environment. SiteBuilder can be used to create sportsbook microsites using an in-built content management solution, which allows PMU to launch dedicated pages for major sporting events such as the football World Cup or the Olympic Games.

“OpenBet’s SiteBuilder tool will allow us to tailor our content to our customers, safe in the knowledge that it will maintain the stability and excellence of all OpenBet products,” said Jean-Marc Leglise, PMU’s head of online. “We have some exciting plans for it over the coming months.”

“OpenBet is always committed to delivering the very best in innovation to our customers, so we are excited to announce that PMU will be the latest operator to integrate our SiteBuilder solution,” commented Jeremy Thompson-Hill OpenBet chief executive. “SiteBuilder will give PMU greater agility to design and adapt a sportsbook which perfectly suits their needs.”