UK operators get ready for the US market
After sports betting liberalisation, segment’s operators in the UK are looking forward to getting set in the new market.
US.- The Supreme Court of the United States (SCOTUS) struck the Professional and Amateur Sports Protection Act (PASPA) down and paved the way for each state in the country to regulate sports betting. That’s why UK gambling firms are assessing how to reach the new markets that will open up once legislations get passed across the Atlantic.
UK-based William Hill and Paddy Power Betfair are among those who may be looking to take advantage of the soon-to-be-regulated segment. Furthermore, Paddy Power Betfair already announced that it had reached a deal to acquire fantasy sports firm FanDuel, even 10 days before the SCOTUS ruled against PASPA.
In William Hill’s case, it already launched its sports betting operations in New Jersey, the state that defeated the Act that banned states from offering the modality in the Supreme Court. The company began operating at its sports book at Monmouth Park racecourse, in New Jersey.
As the Supreme Court brought the Professional and Amateur Sports Protection Act (PASPA) down, several states in the US have begun discussing how to regulate the segment, which is why UK-based companies are getting ready to take over the country.