The Australian company at the vanguard of monetised sports and racing gaming, has been confirmed as the long-haul exhibitor kings of ICE.
Australia.- TopBetta will launch its tournaments to an influential b2b audience at ICE 2016. On December, TopBetta was listed on the Australian Stock Exchange, which took its capitalisation to $19m (US$13m.) Todd Buckingham, the company’s CEO explained: “The ace up our sleeve is our fantasy betting platform, where punters buy fantasy currency to bet on real-life races, competing against their mates in tournaments. It’s designed for the social punter, or weekend warriors as we call them, and it allows them to stay in the driver’s seat rather than competing with bookies.”
TopBetta’s presence in ICE’s is part of an ambitious business plan with the objective of becoming the market leader in fantasy wagering. “We attended ICE four years ago, really in order to get a feel for the event and we are delighted and excited to be returning as a fully-fledged exhibitor” said Buckingham. “We want to use ICE in order to establish good solid relationships with anyone that would be interested in sharing our tournaments on their site and have access to incredibly large prize pools.”
“We attended ICE four years ago, really in order to get a feel for the event and we are delighted and excited to be returning as a fully-fledged exhibitor.”
“TopBetta already has Millions of dollars worth of tournaments planned for 2016 including on the Premier League and the European Championships. These will all be available for partners and affiliates to run on their own websites. The fact that ICE is such an international event is a major reason for exhibiting. We are a global company and want to have our product in any country that wishes to take it, after all, every country has a passion for sport.” Buckingham added, “London’s a fantastic city and we are bringing our senior team to share in the experience of what we anticipate will be a landmark week for the company.”