Soaring Eagle Casino installs Quick Custom Intelligence platform
The technology firm will deploy its Unified Gaming Platform at Soaring Eagle Casino in Michigan.
US.- Soaring Eagle Casino & Resort has begun installing the Quick Custom Intelligence (QCI) platform on its gaming floor. The technology firm will deploy its Unified Gaming Platform at the venue. Located in Michigan, Soaring Eagle Casino & Resort of Mount Pleasant is owned and operated by the Saginaw Chippewa Indian Tribe.
Soaring Eagle Casino & Resort CEO Melinda Coffinm said: “The team at Soaring Eagle Casino & Resort is very excited to begin using the QCI Platform. We did an extensive vetting of business analytic tools and found their AI and technology to be leading-edge. Leveraging QCI’s platform allows our team to quickly identify revenue opportunities, execute and evaluate campaigns and elevate our player development efforts.
“To top it all off, their Robotic Process Automation will save us time and money each month accurately loading our marketing offers.”
QCI CEO Dr. Ralph Thomas added: “Soaring Eagle Casino & Resort’s decision to select our QCI Platform shows the importance of continually developing products that truly fit our customers’ needs. We see our business partnership with Soaring Eagle, a premier operator in the Michigan market, as a strategic business relationship.
“With over 85 casino resorts in North America and over 4,000 sites worldwide utilising QCI’s Unified Gaming Platform, we are confident our proven product will continue to meet the growing needs of Soaring Eagle Casino & Resort.”
Earlier this year, the Michigan Gaming Control Board authorised Soaring Eagle Gaming to launch online casino and sports betting, for which it partnered with platform provider GAN. The casino signed a deal with the American football team Detroit Lions, which includes a presenting partnership on Inside the Den television specials and weekly Inside the Pride episodes for the 2022 season. Soaring Eagle Casino also sponsors Power Hour at Ford Field on Detroit Lions gamedays.
Michigan igaming and sports betting revenue reaches $176.5m in September
Michigan’s commercial and tribal operators reported a combined $176.5m in gross online gaming and sports betting receipts for September. Receipts were up 14 per cent from August’s $154.9m and 40 per cent compared to September 2021.
Online gaming gross receipts hit $128.7m, down 1.7 per cent from the $130.9m reported in August. Gross sports betting receipts were $47.8m, up 99.3 per cent from $24m.
