PointsBet partners with Colonial Downs for Virginia sports betting licence

The gaming company has been awarded a temporary supplier licence by the Virginia Lottery.

US.- PointsBet has partnered with Colonia Downs Group and has been awarded a temporary supplier licence by the Virginia Lottery, to offer online sports betting in Virginia.

Colonial Downs, a subsidiary of California-based Peninsula Pacific Entertainment, owns six Rosie’s Gaming Emporium locations in the state, as well as the Colonial Downs Racetrack in New Kent County.

Since PointsBet is the official, exclusive sports betting partner of NBC Sports, the bookmaker will use NBC Sports’ television and digital assets to promote its brand in Virginia.

NBC Sports will provide PointsBet with year-round, multi-platform media and marketing opportunities in its events. The gaming firm will reach Hispanic sports fans via Telemundo Deportes and Telemundo broadcast stations.

Johnny Aitken, PointsBet USA CEO, said: “Being awarded the opportunity to offer PointsBet’s market-leading speed and ease of use, unrivaled slate of betting options, and overall, in-play excellence to the people of Virginia is a great achievement and responsibility.

“Alongside Colonial Downs, PointsBet is proud to partner with the Lottery in Virginia for our first lottery-regulated market license award. We couldn’t be more thrilled to further expand our exclusive relationship with NBC Sports – a staple to sports lovers in Virginia – and ultimately provide the great people in the state with the sportsbook they’ve been waiting for.”

Colonial Downs Group COO, Aaron Gomes, added: “We are pleased to help bring this gaming option, with an excellent reputation and track record in customer service and unique points of difference, such as their ‘PointsBetting’ platform, to our loyal customers and other gamers in Virginia.”

See also: Virginia reports record sports betting revenue for September