New partnerships for EGT Interactive

The company agreed partnerships with omni-channel platform provider EASIT and esteemed Serbian operator MaxBet.

Serbia.- EGT Interactive has revealed that it signed a strategic partnership with major omni-channel platform provider EASIT and already went Live with one of the EASIT’s top operators – MaxBet. This is to the benefit of the three companies as it opens a vast field for new business opportunities, reaching out to a large number of potential players. 

Todor Zahariev, the Managing Director of EGT Interactive, said: “The deal with EASIT is of great importance for us as it gives us access to a number of major operators in strategic regulated territories. Starting with MaxBet, we are looking forward to adding more of EASIT’s premium operators in the next months to come.

“At the same time, we are very excited to deliver our complete portfolio of high-quality casino slots to MaxBet’s customer base and we strongly believe that the deal will strengthen even more our positions in Eastern Europe, where we are a leading content provider. This partnership is a clear testimony that our top-notch content is well-known and preferred by the players in Serbia and comes as a natural continuation of our collaboration in the land-based field.

“To conclude, I can say that this partnership with the two companies has a great potential with an online gambling market in Eastern Europe growing rapidly at a high rate, this is why we are looking forward with great expectations.” 

Leading iGaming software supplier, experienced in iGaming executives across international business development, new revenue management and commercial partnerships. With main sectors of experience in retail gaming, iGaming and sports betting, with proven expertise in managing top-tier omni-channel operators in regulated markets, and a track record of dealing with key customers across the gaming industry.

Michal Hybl, CEO of EASIT, commented: “Currently leading Easit, with its expansion to South Eastern Europe, including spearheading the group’s entry into the new deal with EGT Interactive – an industry-leading provider of comprehensive technology solutions to iGaming operators in regulated markets around the world. We are happy to announce our new partnership and friendship with EGT Interactive.” 

Minja Bolesnikov, the CEO of MaxBet, said: “EGT is a very famous company in Serbia and their slot machines and games are one of the most popular and well-known in our own land-based shops in Serbia, which we currently have over 275 in running in Serbia operations. Through different partners of EGT, we always had good relationships and respect towards EGT as one of the leading companies in the gaming industry. We guarantee that EGT games will work very well on online, the same way as they are operating in our land-based shops. We are looking forward to this cooperation and we are really excited to start with new success together as soon as it is possible.”

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