The New Jersey gambling regulator now allows local casinos to offer gambling on eSports competitions.
US.- The New Jersey Division of Gaming Enforcement (DGE) has approved betting on eSports tournaments. Casinos in the state are now able to offer wagering on the US$1 billion video tournament market.
As reported by Press of Atlantic City, gambling companies see this market as a new source of revenue that will attract young people to traditional casinos. As eSports are quickly becoming one of the biggest industries among young people, Atlantic City wants to be part of it.
Borgata Hotel Casino & Spa, one of the leading operators in Atlantic City, took the first bet on an eSports championship from Paris last week. “Borgata is proud to be at the forefront of this significant milestone as we look to engage with future generations of esports fans as well as traditional sports fans,” said Borgata President Marcus Glover.
Continent 8 is currently developing a US$5 million data centre at the Atlantic City Convention Center. The facility will be useful not only for eSports but for online gambling and sports betting as well.
New Jersey broke its sports betting record
In September, the state registered its highest monthly total in sports betting revenue and achieved a new record.
Gamblers bet a total US$445 million on sports in September, which is the highest number since New Jersey launched its industry in June 2018. With these results, New Jersey continues to push for the fight as the nationwide sports betting leader. The highest monthly total is still in Nevada’s favour, as the state registered US$600 million back in March, the largest result in US’ history.
New Jersey racetracks and casinos generated US$38 million in September after winning and expenses were paid. These results were the product of the start of the new NFL season, which began in the first week of the month.