How RedCore scaled its igaming expertise and turned internal solutions into products for the entire digital industry

Six B2B products and the one engineering habit that unites them.

Press release.- Digital businesses rarely fail because of a weak product. More often, they are let down by infrastructure that seemed reliable until the first major disruption. And when something breaks, it’s usually the same things: fraud prevention, payments, messaging delivery, or traffic quality.

RedCore has brought together products that address each of these critical pillars. What unites them is neither the industry nor a shared customer base, but an engineering principle: resilience is built into the architecture from day one. This principle comes from igaming, where infrastructure simply cannot afford a weak link because the stakes, transaction volumes, and fraud levels are too high. Solutions that can withstand those conditions have a built-in safety margin when applied to less demanding industries.

Frogo can assess the risk virtually across a broad range of digital transactions, events, and user interactions.

Most anti-fraud systems are tailored to narrow, specific tasks, whereas Frogo assesses threats across every user touchpoint. Originally developed as an in-house anti-fraud engine for high-load platforms, the system has evolved into a real-time risk assessment engine for any transaction. Unbound by iGaming, it equally scores financial operations, web events, delivery orders, and even employee actions in admin panels.

Volodymyr Todurov, CEO of Frogo and CAO at RedCore, says: “Our approach is to stay one step ahead of threats. We don’t just detect fraud—we help businesses digitize and automate risk management. By launching Frogo as an external product, we wanted to give the market not another complex set of instructions, but a flexible solution that turns prevented losses into business profit.”

The biggest challenge in fraud prevention is identifying suspicious activity while minimising unnecessary friction for legitimate customers. A system that is too cautious can block much more revenue as it loses to fraud. Frogo can continuously recalibrate behavioural baselines and flag material deviations for automated or rule-based assessment. This reduces the workload on operations teams and enables businesses to scale without hiring additional analysts for every increase in volume. During the withdrawal stage, the platform makes more than 98 per cent of decisions automatically, without human intervention.

Payments without a single point of failure

A payment service can end up relying on a single card issuer. One disruption on that provider’s side is enough to bring the entire service to a halt for weeks, while customers move to competitors. Pay.Partners was built to ensure that the architecture is designed to reduce reliance on individual components and maintain service continuity when a provider becomes unavailable.

From the outside, it looks like a dashboard for media buyers, bringing together convenient payment methods in a single interface. Under the hood, however, it consists of two engines. Card Engine works with any card issuer through a unified interface, Crypto Engine handles crypto transactions, exchange operations, and risk scoring.

New providers are connected through a single integration layer, with no changes required to the core business logic. If one issuer drops out of the chain, where technically available, transaction flows can be rerouted to an alternative provider with limited manual intervention. A dedicated SRE-team continuously monitors both the internal state of the systems and the performance of all external integrations in real time — this enables the team to proactively identify and resolve issues before users notice them or need to reach out to support.

Connect across every channel from one place

Undelivered messages are a loss that often goes unnoticed at first. Large businesses typically rely on a dozen different providers for SMS, calls, and messaging apps, each with its own API, while integrating a new provider can take weeks. CommsHub brings all communication channels together in a single interface with built-in routing and analytics. A new provider can be integrated in about ten days, compared to the typical 35–45 days, while cascade delivery  and the removal of inactive and duplicate numbers improve delivery rates by 7–10 per cent. If one channel fails, traffic is automatically rerouted to another. The principle remains the same: the system should never depend on a single point of failure.

Viktoriia Yefimenko, CPO at CommsHub, says: “Architecture is the sum of decisions users never notice, as long as everything works exactly as it should. For large enterprises and fintech companies, reliable communications are essential to business continuity and customer retention. We built CommsHub as a resilient architecture that eliminates the chaos of managing hundreds of vendors and complex integrations. Businesses should be able to control message delivery and communication budgets centrally, predictably, and in real time.”

Who brings the traffic

Business resilience also depends on avoiding wasted marketing spend on traffic that never converts. Within the group, this area is covered by two affiliate platforms. PIN-UP Partners, led by Alex Riddick since 2016, is a global affiliate program and direct igaming advertiser operating a technology-driven traffic platform across 10+ GEOs in four regions. Riddick’s Partners covers the multi-vertical segment, ensuring exclusive offers backed by deep expertise at every stage of the partnership lifecycle. Brands share the same objective: to make traffic predictable, giving advertisers full transparency in figures while providing webmasters with stable, reliable partnership terms.

Alex Riddick, CEO and founder of PIN-UP Partners and Riddick’s Partners, says: “In affiliate marketing, it’s easy to get carried away by volume. But for the business, what matters is not just traffic, but traffic you can actually understand and scale: who brings it, what quality it has, how it pays back, where the risks are, and what terms partners need to keep growing. Our job as an affiliate program is to make this process transparent for the advertiser and clear for the webmaster. That’s when traffic stops being chaotic traffic buying and becomes a normal, manageable growth channel.”

The advertising side is covered by mr.Booster, a full-service agency with its own AdTech platform, bringing together strategy, creativity, media buying, SEO, and analytics within a single suite. The scale is substantial: campaigns reach more than 10 billion impressions per month, serving clients across iGaming, fintech, and e-commerce.

Leonid Pudov,CEO of mr.Booster, says: “Brands don’t need just another agency, they need a technology partner capable of scaling results. That’s why we invested in our own platform and built processes that make marketing transparent, manageable, and focused on business objectives.”

Partnership here means shared responsibility for results. Advertisers gain a partner who is accountable for business performance alongside them, while brands work with a company willing to invest in its own technology to support their growth. That kind of partnership is only possible when neither side depends on a single point of failure, whether in traffic acquisition, payments, or communications.

RedCore builds resilience at every level, guided by the same engineering principle. In its products, that means resilient architecture: redundant channels, automatic failover, and distributed risk. This is the standard RedCore brings from iGaming to fintech, e-commerce, and other high-load digital industries.

*Products capabilities and performance may vary depending on configuration, transaction volumes, third-party providers, jurisdictions, and client infrastructure. Any figures stated are based on internal data for the relevant reporting periods and should not be interpreted as guaranteed future results.