Sportradar to provide Fraud Detection System to Tamil Nadu Premier League
Sportradar becomes the Official Data Distribution Partner of the League for the next three seasons.
Press release.- Sportradar, the world’s leading supplier of sports integrity solutions and sports data products, which has provided integrity services to the Board of Control for Cricket in India (BCCI) for IPL, has entered into an agreement with the Tamil Nadu Cricket Association (TNCA) to protect the integrity of the Tamil Nadu Premier League (TNPL) for the next three seasons through monitoring global betting activity on all matches of the competition.
The fifth edition of the TNPL runs from July 19, 2021 at the MA Chidambaram Stadium (Chepauk) in Chennai. The final is slated for August 15, 2021.
As part of the agreement, all matches in TNPL will be monitored by Sportradar’s Integrity Services Fraud Detection System (FDS), providing additional support to help safeguard the integrity of the League.
The Fraud Detection System (FDS) uses advanced technology and sports data to monitor betting patterns in real-time and its team of expert analysts review and track each game that will be played during the TNPL Season.
In addition to providing FDS solutions to TNPL, Sportradar has also become the Official Data Distribution Partner of the League for the next three seasons for the collection and distribution of TNPL match-related data internationally.
The TNPL partnership comes two months after Sportradar acquired InteractSport, a sports data, and technology company with partnerships across a range of leading sporting organizations with a particular depth and expertise in cricket.
Speaking about the partnership, Mona Motwani of Sportradar said: “We believe that monitoring and fraud detection is fundamental to public confidence in sport, and that wrongdoing at any tier of competition affects all levels of a sport and its fans. As the global leader in sports integrity solutions, we look forward to providing our expertise to help protect the TNPL against fraud-related issues.
“We also believe that our agreement on data distribution will provide the League further leverage in terms of reach and exposure internationally since cricket is already the most followed sport in Tamil Nadu and in India. The agreement showcases the wide range of services that we offer to engage and support sports rights holders in the region.”
TNCA secretary R S Ramasaamy believes this partnership is “need of the hour”. “The partnership with Sportradar is an extension of our intent to make the TNPL a secure and world-class product. It is the need of the hour in current times,” he said.