Swedish gambling revenue rose slightly in 2025
Spelinspektionen has reported that online gaming continued to drive growth in Sweden’s gambling sector.
Sweden.- The Swedish gambling regulator Spelinspektionen has reported that gaming companies with a Swedish licence generated revenue of SEK 28.2bn (€2.6bn) in 2025. That’s a rise of 1.3 per cent compared to 2024.
Commercial online gaming and betting generated revenue of just over SEK 18bn, an increase of3.3 per cent. Meanwhile, turnover for Svenska Spel’s state lotteries and Vegas slot machines decreased by 3.4 per cent to SEK 5.5bn. Land-based commercial gaming, mainly at restaurants, generated SEK 263m, an increase of 9.6 per cent.
Casino Cosmopol land-based casino gaming generated just SEK 34m as the last venue closed in the first half of the year. Games for public benefit purposes generated SEK 3.7bn while public benefit bingo generated SEK 201m.
During the fourth quarter of 2025, total Swedish gambling revenue amounted to SEK 7.8bn, which is an increase of 2.6 per cent compared to the corresponding quarter of 2024.
By the end of Q4, approximately 134,500 people were excluded from gambling via Spelpaus.se. This is an increase of just over 3 per cent compared to the previous quarter.
An annual survey conducted by the Swedish regulator in November found that 72 per cent of all Swedes had gambled for money in the last 12 months. Betting on trotting increased from 38 to to 44 per cent, and, overall, more people felt that the Swedish gaming industry takes sufficient social responsibility (18 per cent compared to 7 per cent in previous years).
Just over two in five gamble to win big (42 per cent). The proportion who gamble to win big thus continues to increase over time, while gambling for a good cause has decreased.
Meanwhile, the Supreme Administrative Court has upheld the Court of Appeal’s ruling against AB Trav och Galopp (ATG) for violating Sweden’s money laundering regulations. The decision means the operator will receive a warning from Spelinspektionen along with a sanction fee of SEK 3m.
