New York mobile sports betting hits 17.2m transactions in first weekend
According to Geocomply, in the first 12 hours since sports betting launch, players placed 5.8 million bets which represents the biggest debut by far.
US.- The first weekend of New York mobile sports betting saw massive participation statewide with 17.2 million transactions over two days since the Saturday (January 8) morning launch, according to geolocation company Geocomply.
Four operators – Caesars Sportsbook, DraftKings, FanDuel and Rush Street Interactive – were granted licenses last week to accept bets in the state.
According to data from GeoComply, in the first 12 hours New York bettors placed 5.8 million bets. The volume of bets represents the biggest debut by far and made for a debut that was over twice the size of the previous record-holder, Pennsylvania.
Speaking on the Caesars Sportsbook launch, Chris Holdren, Co-President of Caesars Digital, said: “Today is a historic day for not only Caesars Sportsbook, but for the entire state of New York.
“We’re ready to treat sports fans across the state of New York like royalty through our Caesars Sportsbook app as we welcome them into the Caesars Empire, extend our already established roots and continue to build partnerships that benefit our bettors.”
On CNBC, FanDuel CEO Amy Howe called Saturday’s launch the “perfect time” for NFL betting on the upcoming playoff games and the Super Bowl.
The state Gaming Commission will allow five more online bookmakers to begin operating in the state as soon as those companies have met statutory and regulatory requirements. The bookmakers are Bally’s Corp, BetMGM, Wynn Resorts, PointsBet Holdings and Genting’s Resorts World.
Caesars names New York Rangers legend Lundqvist as ambassador
Caesars Entertainment agreed on a deal for New York Rangers National Hockey League (NHL) legendary goaltender Henrik Lundqvist to become an official ambassador for the Caesars Sportsbook brand in New York.
Lundqvist will participate in various fan engagement opportunities through the Caesars Rewards loyalty program, which will be extended to players in New York.
See also: Caesars Sportsbook partners with Madison Square Garden