inPlaySoft publishes market report on Brazil’s first six months of regulated bets

The report brings together data on the demographics of betting in Brazil, the most popular types of bets and useful insights for igaming operators.

Press release.- inPlaySoft has published this week a market report on Brazil’s first six months of regulated bets. The document not only explains what changed in the country’s legislation and what the current regulations are for igaming operators, but it also brings together data on the demographics of betting in Brazil: who is betting more, men or women? Young or old? From which social class? 

Alex Rose, InPlaySoft’s CEO, said: “Brazil has already become one of the largest and most dynamic igaming markets in the world due to its passionate fans, a growing digital infrastructure, and a regulatory framework that’s taking shape. The opportunity here is not just significant, it’s transformative.”

Furthermore, InPlaySoft’s report reveals data from its sportsbook as to what the most popular types of bets are both in sports and in online casino games. Not only that, it also reveals which devices bets mostly come from: mobile or desktop?

Joel Silva, head of sportsbook at inPlaySoft, said: “We’ve observed that desktop users are generally more analytical, often making decisions based on deeper analysis. This results in higher profits and, consequently, larger stakes. On the other hand, mobile users tend to be more impulsive, typically not engaging in detailed team analysis – likely due to the less user-friendly nature of mobile devices for this kind of research.”

The international software provider concludes the report with predictions for the future and useful insights that igaming operators can apply to stay ahead of the competition in Brazil in the future.