The Dublin-headquartered online gambling giant has become the newest member of the European Gaming and Betting Association.
Belgium.- Flutter Entertainment has become the latest online gambling operator to join the Brussels-based European Gaming and Betting Association (EGBA).
Described as the world’s largest online gambling operator, Flutter owns the betting brands Paddy Power and Betfair as well as PokerStars. It said it was joining the EGBA because it wants to promote greater responsibility in European gambling.
Earlier this week, Flutter announced that it would introduce a €500/£500 deposit limit for under 25s in the UK and Ireland.
Flutter’s chief legal officer Pádraig Ó Ríordáin said: “Safer gambling and sustainability are paramount to everything we do at Flutter, so joining the EGBA was a natural fit for us. We look forward to working with other members to ensure the online gambling sector within Europe is more united on our role and responsibilities.”
Increased focus on responsible gambling
In July, the EGBA published its first Sustainability Report, which found that the association’s members had increased their use of responsible gambling tools. Meanwhile, the association welcomed the European Commission’s proposals for a new AML authority and supervisory system in Europe.
EGBA secretary general Maarten Haijer said: “We are very pleased that Flutter has joined the EGBA family and welcome its commitment towards our ideals of sustainability and fostering a stronger culture of safer gambling in Europe.
“We are determined to ensure Europe’s online gambling sector is more united and coordinated in its objectives and responsibilities, and we continue to invite Europe’s other reputable online gambling companies to join us in this mission.”