FanDuel extends partnership with WNBA

The sports league has decided to extend its partnership with FanDuel for two more seasons.

US.- Daily fantasy sports (DFS) operator FanDuel has revealed that its partnership with the Women’s National Basketball Association (WNBA) has been extended for two more seasons. The WNBA had become the first women’s professional sports league to have a DFS deal in May 2017.

While the agreement has been extended for two more seasons, FanDuel will also have the rights to stream select games and incorporate a highlights feature on its platform. WNBA president Lisa Borders told the Associated Press that FanDuel was a great partner in the inaugural year last year: “WNBA games on FanDuel were extraordinary by every measure. The opportunity to stream on their platform is a new one; they are building out the capabilities as we speak. We’d be one of the first, if not the first to stream live on the FanDuel platform.”

Moreover, FanDuel chief executive Matt King said: “We’re making FanDuel more fun for more people, including both new and current WNBA fans, and the astounding growth we’ve enjoyed is a direct result of that. We have seen tremendous enthusiasm from our customers for this product across other sports, especially NBA and expect it to perform equally as well for WNBA.”