Fanatics launches prediction markets platform
The app will launch in the US in two phases.
US.- Fanatics has announced the launch of a prediction markets platform called Fanatics Markets. The app presents markets and pricing offered by Crypto.com.
The platform will launch in two phases. The first, now live, covers event contracts for sports, finance, economics and politics. Phase two, slated for early next year, will see the app expand into event contracts related to crypto, stocks/IPOs, climate, pop culture, tech/AI, movies and music.
The app is live in Alaska, Delaware, Hawaii, Idaho, Maine, New Hampshire, North Dakota, Rhode Island, South Dakota and Utah. There are plans to launch in Alabama, California, Florida, Georgia, Minnesota, Mississippi, Nebraska, New Mexico, Oklahoma, Oregon, South Carolina, Texas, Washington and Wisconsin.
Matt King, chief executive officer at Fanatics Betting and Gaming, said: “For years, Fanatics has given fans new ways to enhance their fandom through team merchandise, collectibles, tickets, gaming, events and more. Now, with Fanatics Markets, we’re giving fans a safe, and intuitive way to engage with the moments that move sports and culture, and to pick a side.”
Travis McGhee, global head of predictions at Crypto.com, added: “Crypto.com was the first to launch sports prediction markets, and our reach continues to grow through innovative partnerships with top-tier platforms such as Fanatics. We could not be more proud to be the partner of choice for Fanatics, and together we will provide fans with a safe and compliant way to access prediction markets.”
Trump Media and Technology Group recently announced plans to introduce prediction markets on its social media platform Truth Social through a deal with Crypto.com. However, the format has faced regulatory pushback in some states.
