Entain supports responsible gambling campaign in US

The not-for-profit Entain Foundation is sponsoring retired NBA legend Charles Oakley for an initiative in underprivileged communities.

US.- Entain, through its not-for-profit Entain Foundation US, is supporting retired NBA legend Charles Oakley in his initiative to include education on responsible gambling with other forms of support to underprivileged communities in the US.

Entain’s sponsorship will give funding and expertise in preventing and mitigating problem gambling to the Oak Out Hunger initiative. It will include anti-addiction and education programs.

Scheduled for early 2022, the programme will operate in US cities including Los Angeles, New York, Buffalo, Philadelphia, and New Orleans.

Martin Lycka, Entain senior vice president for American regulatory affairs and responsible gambling and trustee of the Entain Foundation US said: “As sports betting takes off across many US states, we’re committed to do all we can to ensure that people only bet what they can afford – which is especially important in more deprived communities.

“The Oak Out Hunger campaign is truly unique – and effective – in providing essential services to impoverished and underprivileged urban communities across the US. The Oakley Foundation is an ideal partner to help us reach those in most need with education on responsible gambling.”

Oakley commented: “It’s all about giving back to people who are trying to get through life. I go all over. And you see people hanging out on the streets, nowhere to get a meal, some of whom use what little money they have to fund addictions.

“Our programme is about helping to break that cycle. Give them a chance and a good meal. Meet some different people and have a good time.”

See also: Entain launches diversity and technology programme