BetMGM becomes Pittsburgh Penguins’ official sports betting and online casino partner
The company has signed a multi-year agreement with the hockey team.
US.- BetMGM has become an official sports betting and online casino partner of the National Hockey League’s (NHL) Pittsburgh Penguins. The multi-year agreement means that BetMGM now has deals with all three of Pittsburgh’s major professional sports teams.
The agreement includes BetMGM signage and branding at the PPG Paints Arena, in Pittsburgh, Pennsylvania, co-branded social media content, exclusive promotions and premium hospitality assets for VIP fan experiences. The company plans to introduce Penguins-themed igaming products in the near future.
Casey Hurbis, BetMGM chief marketing officer, said: “Pittsburgh is home to some of the most iconic sports franchises. This latest collaboration with the Penguins builds on our deep ties across the city and opens new opportunities to engage fans through unforgettable experiences at PPG Paints Arena, and beyond.”
Steve Kelley, Pittsburgh Penguins senior vice president of Partnerships, added: “The Pittsburgh Penguins are proud to welcome BetMGM as an Official Sports Betting Partner. BetMGM is an established leader, and this partnership furthers our organizational commitment to enhancing the gameday experience for the most passionate fanbase in the National Hockey League.”
In October, the company extended its partnership with the Pittsburgh Steelers through the 2029 season as an Official Sports Betting, Online Casino and Gaming Partner.
BetMGM revenue increases in Q3
BetMGM’s financial results for the third quarter of 2025 showed net revenue of $667m, up 23 per cent year-over-year. Igaming net revenue totalled $454m, up 21 per cent from the same period in 2024, and online sports net revenue was $202m, an increased 36 per cent. EBITDA was $41m. In Q3, igaming and sports betting handle totalled $3.16bn, up 13 per cent.
For H1, revenue was $1.35bn, up 35 per cent. The operator’s full-year guidance is $2.75bn in revenue and EBITDA of $200m.
