Premier Bet partners with Incentive Games for exclusive crash titles
The games will further boost engagement on Premier Bet.
Uganda.- Leading African sports betting operator Premier Bet has announced a content partnership with Incentive Games that will see the latter supply it with exclusive crash games.
Some of the titles that will be developed for Premier Bet under the deal include Velocity Classic, Velocity Turbo, and Velocity Free. The games are scheduled to launch in 20 African countries during the second quarter of this year.
With the deal, Premier Bet aims to further solidify its reputation as a leading operator in the African gaming industry. The company has been operating in the market since 1997 and has built a strong presence across the continent.
Karen Hope, Premier Bet director of casino, said: “We’re excited to partner with Incentive Games to strengthen our portfolio and bring these innovative crash games to our players across Africa. Their creative approach to game design, combined with their expertise in player engagement, perfectly aligns with our mission to deliver a unique and entertaining experience to our customers.”
Incentive Games will design the crash games to boost player engagement on Premier Bet. The developer will also utilize the expertise of Incentive Labs, its research and development arm, to analyze player data and optimize game performance.
John Gordon, Incentive Games CEO, and co-founder said: “We’re thrilled to expand our offerings to Premier Bet and turbo-boost gaming innovation with the introduction of our exciting new crash games. As a valued client for over five years, we’re committed to their continued success and look forward to rolling out Premier Bet’s new games across 20 African countries.”
Meanwhile, South African bettors can expect to see more Incentive Games’ free-to-play titles, as the supplier has signed a deal with Light & Wonder to deliver its pay-to-play games in the country.
