Tennessee sports betting handle grows 78% in September

September's gross gaming revenue was $25.6m.
September's gross gaming revenue was $25.6m.

The state reported $257m in bets in September, up 78 per cent from August’s $144.5m.

US.- Thanks to the return of the NFL and a full month of college football, September saw a record handle for sports wagering in Tennessee, reaching $257m. That topped the state’s previous all-time high of $211.3m in January 2021.

Players placed $8.6m in wagers per day in September, an increase of 45 per cent from $4.7m per day in August

Eric Ramsey, PlayUSA analyst, said: “As impressive as September was, the Tennessee sports betting market has not nearly reached its potential. Baseball’s postseason and the return of the NBA, coupled with a full month of the NFL, should move Tennessee forward again. The records will continue to fall over the next few months.”

Gross gaming revenue figures also broke state records, reaching $25.6m. That’s a rise of 94 per cent increase from $13m in August. The previous record was set in January with $20.9m.

Nicole Russo, PlayTenn analyst said: “Football is unique in the way it motivates bettors, and sportsbooks got a little help with decent starts in September by the Titans and Volunteers. With local interest in the Atlanta Braves and the start of the Grizzlies season adding to the mix, October should push sportsbooks to yet another level.

“It’s remarkable how well Tennessee has performed, and it has even more potential. Removing the hold requirement would spur competition among operators.”

See also: Tennessee reports $1.7bn in sports bets in first year

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