St. Louis Bar & Grill partners with Sports Interaction in Ontario
St. Louis guests in Ontario can access customised betting options through the Sports Interaction app.
Canada.- St. Louis Bar & Grill, which is owned and operated by Aegis, has launched Wings and Wagers, a multi-year partnership with Canadian digital sportsbook and casino, Sports Interaction. St. Louis guests in Ontario can now access customised betting options through the Sports Interaction app.
Leon Thomas, Sports Interaction CEO, said: “Sports Interaction is redefining how Canadians engage with sports. We’re on the ground, have been around for 25 years and understand the local markets unlike anyone else. We are thrilled to partner with St. Louis Bar & Grill to bring its guests sports, teams and players that matter to them. We offer thousands of Canadian, U.S. and global leagues at all levels and types to make sure all fans are covered.”
Royal Nasager, VP of marketing at St. Louis Bar & Grill, added: “Fans watching the game and wagering on sports inside St. Louis restaurants can now enjoy an enhanced experience with our new partnership with Sports Interaction.
Steven Pelton, president at St. Louis Bar & Grill, commented: “We believe this is a terrific way to drive excitement and differentiate ourselves from our competitors. Standing out as the best choice to watch a game when a wager is involved will further drive topline sales growth and profitability for our franchise network.”
Ontario igaming market generates CAD$14.2bn in wagers in Q2
iGaming Ontario (iGO) has released its market performance report for the second quarter of its 2023-2024 fiscal year. It reports that CAD$14.2bn was wagered between July 1 and September 30, 2023. Gaming revenue was CAD$540m, a 105 per cent increase over Q2 last year but an 8.3 per cent decline from Q1.
The number of active player accounts jumped from 920,000 in Q1 to 943,000, with the average monthly spend per player account decreasing from CAD$197 to CAD$191. The report noted an increase in the number of licensed operators, from 46 to 47, while the number of gaming websites remained at 71.
