PrizePicks signs content sponsorship deal with Tour Junkies podcast
The operator will have a dedicated segment on the weekly betting show and sponsorship across its media assets.
US.- The single-player fantasy operator (SPF) PrizePicks has signed a content sponsorship agreement with Tour Junkies, a podcast and blog series dedicated to the PGA Tour betting and fantasy content.
PrizePicks will have a dedicated segment on The Tour Junkies weekly betting show and sponsorship across all its media assets. The segment will provide insights and analyses of the latest developments in fantasy golf from the podcasts’ hosts, Pat Perry and David Barnett.
Through the deal, a co-branded “Road To Augusta” contest will offer PrizePicks members the possibility to earn entries for a chance to win an experience in Augusta with the Tour Junkies at the Augusta Tournament Week, in April.
Jordan Gold, partnerships manager at PrizePicks, said: “Our sponsorship agreement with the Tour Junkies, one of the premier sources for fantasy golf analysis, will be instrumental in expanding our golf audience as we elevate our PGA product offering to new heights in 2022 and beyond.”
Tour Junkies host David Barnett commented: “We’re pumped to be working with PrizePicks because of their commitment to golf fans with new PGA contests in addition to their reputation as the leading single player fantasy provider in the US.
“Our community will be ecstatic to try out their unique PGA SPF contest offerings and will certainly be going big trying to win the ‘Road To Augusta’ Prize.”
