PickGuru makes UK launch with £1m UltimateGuru game

PickGuru is the new venture from Stats Perform and DAZN co-founder Oliver Slipper.

UK.- PickGuru has launched in the UK with a £1m multi-sport predictor contest named UltimateGuru. The competition, available via the brand’s app for iOS and Android, calls on players to predict the outcomes of 12 major sporting events on the 2022 calendar.

UltimateGuru players must predict the winners of the Champions League, Europa League, EPL, FIFA World Cup, the Six Nations, F1 Drivers Championship, Masters and Open Golf, the T20 World Cup, Wimbledon, Women’s Euro 2022 and the World Snooker Championship.

As well as a £1m jackpot, PickGuru guarantees a competition prize pool of £25,000 for players based on their overall score from their 12 selections.

“Should any player pick the winner of all 12 events in their UltimateGuru entry, they will win the £1m jackpot and be crowned as the UK’s ultimate sports guru,” the brand said.

PickGuru CEO Olly Roland-Jones said: “We’re absolutely thrilled to launch in the UK market and we are arriving with a bang. There’s one million pounds on the table for the UK’s ultimate sports guru, if anyone is able to correctly pick the winner of 2022’s biggest and best sporting events.”

PickGuru, founded by Stats Perform and DAZN co-founder Oliver Slipper, launched last Autumn with the aim of becoming a “social gaming disruptor” that bridges real money wagering engagement and live sport. It raised £2.6m in seed funding, led by sportstech angel investors.

The app also features daily and weekly games. Current offerings include quizzes on football and golf in nationwide leagues. Players can also create real-money mini-leagues with friends.

Roland-Jones said: “The dream is that we’ll have some live entries with shots at the million-pound jackpot when the football World Cup begins in November. That would provide a blockbusting finale for our players but a nervy wait for our finance team!”

Earlier this week, DAZN, which was co-founded by Slipper, announced the restructuring of its leadership team, naming Shay Segev as sole CEO.

Segev joined DAZN as joint CEO with co-founder James Rushton after serving as CEO of the UK gaming giant Entain for six months.