Mohegan Digital signs marketing partnership with Philadelphia Flyers
The deal will include campaigns driving engagement across digital and in-person platforms.
US.- Mohegan Digital, the iGaming division for Mohegan, has announced a new marketing partnership with the Philadelphia Flyers. Mohegan Pennsylvania Online Casino, which now offers online sports betting, will run in-game and on-site activations, including ice contests, and will gain digital branding and broadcast and social media integration.
The deal also includes a segment on NBC Sports Philly, and inclusion in gameday marketing and sponsored ads.
Guy Greene, VP of digital gaming for Mohegan Digital, said: “This partnership offers a great opportunity for Mohegan Digital to expand visibility in the Philly market, and what better way to do that than collaborating with the Flyers, one of the most storied franchises in pro hockey. We’re excited to bring this multi-faceted campaign to life and deliver memorable experiences both on and off the ice through this dynamic alignment with the Philadelphia Flyers and NBC Sports Philly.”
Bryan Furey, senior vice president of corporate partnerships, added: “We’re thrilled to provide a platform here in Philadelphia for Mohegan Digital and Mohegan PA Online Casino to reach the most passionate fans in America. We appreciate this new partnership and how it will enhance Flyers fans’ experience in Xfinity Mobile Arena and beyond.”
Mohegan’s online casino was launched in Pennsylvania in 2024. The Mohegan Pennsylvania resort has a sportsbook on-site.