Hard Rock International names new executive
The company has appointed a new president of Hard Rock Hotel & Casino Sacramento at Fire Mountain.
US.- Hard Rock International has revealed the appointment of Mark Birtha as president of Hard Rock Hotel & Casino Sacramento at Fire Mountain. IBirtha is set to hold overall responsibility of the premier gaming, dining and entertainment destination.
The executive has been president of Hard Rock Rocksino Northfield Park where he oversaw the operations for the market-leading and award-winning property. He has also worked for Mirage Resorts, Las Vegas Sands, Station Casinos, Marriott International and Starwood.
“Mark’s experience and passion for the brand make him the ideal leader for Hard Rock Hotel & Casino Sacramento at Fire Mountain,” said Jon Lucas, chief operating officer of Hard Rock International. “While working with Mark over the past few years, I have witnessed firsthand the talent and devotion that makes him an industry leader, and I am confident he will continue that track record of success in this new endeavour.”
Along with leading Hard Rock Hotel & Casino Sacramento at Fire Mountain, Birtha will also take on the important role as the main point of contact in the new partnership between The Seminole Tribe of Florida, owners of Hard Rock International, and Enterprise Rancheria – marking a historic partnership between two Native American Tribes.
