Hard Rock International named Las Vegas Grand Prix presenting partner
The Formula 1 Heineken Silver Las Vegas Grand Prix will be held from November 16 to 18.
US.- Hard Rock International has become a presenting partner for the inaugural Formula 1 Heineken Silver Las Vegas Grand Prix in Nevada. It will have its own 3,000-capacity grandstand structure adjacent to the Las Vegas Strip, where part of the race will take place over November 16 to 18.
Hard Rock-owned The Mirage will host a series of F1 events and provide hospitality options.
Hard Rock Entertainment president Keith Sheldon said: “We are very excited to partner with Las Vegas Grand Prix and to create one-of-a-kind experiences for our fans and guests alike at the inaugural race.
“From our involvement with the Formula 1 Miami Grand Prix and as an official team partner of Oracle Red Bull Racing, we’re thrilled to continue to grow our involvement in the sport and know first-hand what it will take to plan and execute an extraordinary race experience in the sports and entertainment capital of the world.”
Las Vegas Grand Prix chief commercial officer Emily Prazer added: “Like Formula 1, the Hard Rock brand is globally recognized with fans visiting from around the world. Our event’s high intensity and energy are a great match for the excitement associated with the Hard Rock, and we look forward to providing fans with another opportunity to watch the race from an exciting vantage point on the Las Vegas Strip.”
Nevada gaming revenue reaches $1.27bn in January
The Nevada Gaming Control Board (NGCB) has reported that the state’s casinos generated $1.27bn in gaming revenue in January. That’s an increase of 18 per cent year-on-year but 3.1 per cent lower than $1.31bn in December 2022.
Las Vegas Strip generated $713.2m, up 25.7 per cent year-on-year. Clark County, which includes the Strip, downtown Las Vegas, North Las Vegas, the Boulder Strip and other surrounding areas, reported $1.1bn, a 21 per cent increase. Washoe County, which includes casinos in Reno, Sparks, and North Lake Tahoe, saw revenue decrease 12.9 per cent year-on-year.
