Hard Rock Bet launches in Colorado
The state has become the ninth US jurisdiction to offer the app.
US.- Hard Rock Bet has launched in Colorado, its ninth US state. It’s the first sportsbook operator to launch in Colorado since January 2024. The state now has 13 online sportsbooks.
Hard Rock Bet, run by the Seminole Tribe of Florida, is now live in Arizona, Illinois, Indiana, New Jersey, Ohio, Tennessee, Virginia, and Florida.
Matt Primeaux, Hard Rock Bet’s executive managing director – president & chief revenue officer, said: “Hard Rock Bet Sportsbook is bringing an exciting new experience to Colorado players with deep betting markets on all major sporting events plus local favorites like table tennis and MMA. With our top-rated platform, weekly Legendary Reward Drops, and integration into Unity by Hard Rock, we’re confident that Coloradans are going to love the Hard Rock Bet Sportsbook experience.”
In May, Colorado’s sports betting handle totalled $495.3m, up 10.67 per cent year-over-year and down 2.47 per cent from April’s $507.8m. According to the Colorado Division of Gaming, gross gaming revenue (GGR) totalled $49m. Most of the total was generated online, while retail generated $13,579.
Basketball led the market with $144m in wagers, while parlays/combinations generated $118.8m and baseball $95.3m. Total tax was $3.5m, up 5.44 per cent from April 2025 and 11.88 per cent year-over-year. Fiscal year to date wagers totalled $5.9m, up 4.6 per cent from the same period in 2024.
