Missouri sports betting launch saw over 250,000 accounts active on first day
Legal online sports betting in Missouri launch on Monday.
US.- Geolocation solutions provider GeoComply has released a report on the first day of legal online sports betting in Missouri on December 1. In the first 24 hours, GeoComply’s Missouri online sportsbook customers recorded more than 2,600,000 geolocation checks statewide. The company said more than 250,000 sports betting accounts were active on the opening day.
It said nearly 188,000 pre-registered accounts were created leading up to launch, from November 17 to November 30.
Kip Levin, GeoComply CEO, said: “Missouri has shown for years that it’s one of the most eager states in the country for legal sports betting. What we’ve seen in the first 24 hours is remarkable. Tens of thousands of Missourians immediately joined safe, regulated platforms the moment they became legal. It’s a powerful reminder of how quickly consumers embrace a well-regulated market when the option finally exists.”
The market has eight licensed operators: DraftKings, Circa Sports, Caesars Sportsbook, BetMGM, Bet365, theScore Bet, Fanatics and FanDuel. Fantasy sports operator Underdog had received a temporary licence but withdrew before Monday’s launch.
