FanDuel partners with Cordish
The Cordish Companies and FanDuel Group announced that they have entered into a strategic partnership.
US.- FanDuel Group and the Cordish Companies have announced a strategic partnership to bring FanDuel’s DFS and sports betting operations to the latter’s Live! Casino & Hotel and Entertainment Districts properties throughout the US.
The companies said that the partnership will kick off in Pennsylvania, as they’re planning to bring FanDuel Sportsbooks to Cordish’s Live Casino & Hotel Philadelphia and Live! Casino in Westmoreland County.
The companies will pursue sports betting licences and online gaming opportunities in Maryland, Washington D.C., and other jurisdictions across the United States as sports betting expands across the country, they said.
“We are excited to partner with FanDuel to bring our customers the premier sports betting experience in the country, including unique promotions and sports engagement opportunities that will only be available at Live! properties,” stated Joseph Weinberg, Principal of The Cordish Companies.
“With ten decades of experience, The Cordish Companies have created the model for world-class integrated sports, gaming, entertainment and hospitality destinations,” stated Matt King, CEO FanDuel Group. “This partnership allows us to capitalize on the incredible success of sports betting to date and bring FanDuel’s top sports betting operations to Cordish destinations across the United States.”
FanDuel partners with NFL’s Steelers
FanDuel recently announced an exclusive partnership with the NFL’s Pittsburgh Steelers that sets the operator as the Official Daily Fantasy Partner of the team. The fully integrated marketing agreement will prominently feature FanDuel at Heinz Field.
The deal also gives FanDuel access to robust marketing assets ranging from LED and scoreboard video signage to radio, television and digital advertising. The sponsorship sets that FanDuel will offer unique, once-in-a-lifetime experiences for customers, including access to a fantasy camp event at Heinz Field.