Jack Entertainment sees revenue decline

July revenue at the newly re-branded Jack Cincinnati Casino went down 8 percent in comparison to last year.

US.- According to state figures, the newly re-branded Jack Cincinnati Casino saw a US$15.4 million in July revenue, down 8 percent compared to last year. The combined revenue for Jack Entertainment LLC’s three Ohio properties was US$41.2 million, down 6 percent year-on-year.

On the other hand, Ohio gambling revenue including the state’s four casinos and seven racinos, was up 2 percent to US$146.2 million in the same period.

Jack Entertainment is a Detroit-based casino empire of Quicken Loans founder Dan Gilbert. Back in February it announced that it would end its affiliation with Caesar’s Entertainment and remove the Horseshoe Casino brand from its casino properties in Ohio and Detroit.

ThistleDown Racino underwent a US$70 million renovation in March. Cleveland’s Jack Casino debuted in May and Cincinnati completing the name change in June 8. Jack Entertainment dipped to US$14.1 million in June, but the casino was closed for 40 hours as signs were changed and new slot machines were installed.

July marked the first full month in which all Jack Entertainment casinos carried the new branding, new loyalty rewards programmes.