BetMGM has entered a partnership with the Detroit Tigers as part of its plan to expand in the US market.
US.- BetMGM, the joint sports betting venture between MGM Resorts and Entain, has signed an agreement with the Major League Baseball team the Detroit Tigers, becoming one of its official gaming partners.
The new partnership will see the BetMGM branding appear on scoreboards at the Detroit Tigers Comerica Park stadium. The two entities will also exchange social media content.
MGM Resorts’ Midwest Group president, David Tsai, said in a statement: “The Detroit Tigers are a central part of the Michigan sports scene and bring an undeniable energy to the city.
“MGM Grand Detroit is ready to welcome Tigers and sports betting fans to our BetMGM Sports Lounge before, during, and after games for an innovative and exciting experience.”
The Detroit Tigers’ senior vice president of corporate partnerships, Peter Kent, added: “We’re excited to expand our relationship with BetMGM to feature the Detroit Tigers and Comerica Park.
“Our fans will enjoy the enhancements this partnership provides to their experience, both at the ballpark and in rooting on the Tigers from home.”
In February, BetMGM announced that it had partnered with sports entertainment company TopGolf in a bid to promote sports betting and strengthen awareness of its brands.