Sportradar renews deal with the Indian football league

The association between the two entities began in 2016. They have signed a multi-year renewal of their partnership.

India.- India’s premier football league, the Hero Indian Super League (Hero ISL) and Sportradar, the world’s leading provider of sports integrity solutions and sports data products, have signed a multi-year renewal of their integrity partnership, present since 2016.

Sportradar Integrity Services’ Managing Director Andreas Krannich said: “Hero ISL renewing its partnership with us only shows how committed they are towards maintaining integrity in the game and proactive towards the growth of football in the subcontinent.

“As a global leader in sporting integrity, we want to continue to provide our expertise and help protect the tournament against all integrity-related issues.”

Sportradar is currently providing integrity services to some of the world’s biggest leagues and federations, including FIFA and the Asian Football Confederation (AFC).

In India, over the years, besides the Hero ISL, it has also supported the Pro Kabaddi League and recently announced an integrity partnership with the Board of Control for Cricket in India (BCCI).

As per the agreement with Football Sports Development Limited (FSDL), organizers of the Hero ISL, Sportradar Integrity Services will monitor all matches using the proven and advanced Fraud Detection System (FDS) that identifies betting-related manipulation in sport.

This is possible due to the FDS’s sophisticated algorithms, constantly maintained database of data and expert analysts which are leveraged to detect match-fixing. Sportradar will also provide the Hero ISL with access, as needed, to its cutting edge and specialist Intelligence & Investigation Services (I&I).

The seventh edition of Hero ISL 2020-21 season started on November 20 in Goa.

Sportradar currently works with some of the world’s biggest sports leagues and federations, including FIFA and the Asian Football Confederation (AFC).

In India, over the years, it has also supported the Pro Kabaddi League. Recently, it also agreed to monitor matches for the Board of Control for Cricket in India (BCCI).