Influencer fined for promoting online gambling in New Zealand
Millie Elder-Holmes had been warned to stop posting online gambling content.
New Zealand.- The Department of Internal Affairs (DIA) has imposed a fine of NZ$5,000 on social media influencer Millie Elder-Holmes for promoting online gambling. The penalty is part of an initiative to crack down on social media personalities advertising offshore gambling sites to followers after the DIA received 50 complaints about several influencers, including Elder-Holmes.
The DIA said it had warned Elder-Holmes, known for wellness and lifestyle content, back in April. It said: “Ms Elder-Holmes was issued several warnings from the department in April to cease the promotion of online gambling through her online platform. Despite the warning, Ms Elder-Holmes has continued to do so.”
Elder-Holmes is the adopted daughter of the late New Zealand broadcaster Paul Holmes.
Online casino gambling in New Zealand is unregulated and overseas gambling companies are prohibited from advertising, with the possibility of fines of up to $10,000. The DIA said it will continue to monitor social media accounts for illegal online gambling promotions.
