ITHUBA Tanzania kicks off transparent lottery draw updates
The national lottery operator begins posting draw results on social media for the first time, marking a major step in rebuilding public trust.
Tanzania.- ITHUBA Tanzania, the country’s national lottery operator, has started posting its draw results on social media, marking a historic first for the Tanzanian market. The initiative kicked off in September as part of Ithuba’s broader strategy to strengthen accountability and connect directly with players.
By sharing draw results openly, the company aims to reassure participants that all draws are conducted fairly and ethically. The ITHUBA website states that social media serves as a direct and accessible channel, allowing players to “verify results instantly and engage with the brand in real time”.
Launched in Tanzania in July 2024 after winning the national lottery operating contract, ITHUBA solidified its position as Africa’s leading national lottery operator and is making it clear that rebuilding public trust is a top priority.
This milestone marked a major advancement in ITHUBA’s strategy to extend its footprint in Africa, demonstrating the company’s robust growth across the continent.
Regarding its move into Tanzania, ITHUBA said: “We are excited to bring our signature approach to Tanzania, where we anticipate not only transforming the lottery experience but also significantly contributing to community development and economic growth.”
Ithuba’s presence in Tanzania builds on its strong track record in other African markets. Known for dynamic games, large jackpots and innovative digital solutions, the company has successfully transformed lottery experiences across the continent. Its entry into Tanzania represents a strategic move to bring this winning formula to a new audience, combining excitement with transparency to win over local players.
The September draw update is the beginning as ITHUBA plans to roll out interactive features and modern game formats throughout 2025, enhancing player engagement while emphasising integrity.
With its proven experience across Africa and a clear focus on transparency, it is poised to reshape the country’s lottery landscape, offering players exciting jackpots while setting a benchmark for ethical, high-tech gaming operations in the region.
